How many SEO keywords should I use for superb content?
As with other questions related to search engine optimization (SEO), the bottom-line answer isn’t very satisfying. The answer is it depends. However, in general, a piece of SEO content should contain at least one keyword or phrase. It should also contain several...
The conversion process in innovative tech businesses: A basic roadmap
Innovative tech businesses rely on innovation. Seems pretty straightforward, right? However, such businesses can have a truly innovative product and digital marketing that creates a buzz about that product and lots of organic traffic yet still fall short of sales...
Getting good digital marketing? You are if your strategy includes these 4 elements
Do you know if you’re getting good (or better) digital marketing? Trying to answer this question is something many business owners and executives do in Q4. After all, this is typically the time to evaluate how all aspects of your business have done over the other...

3 steps to getting better results from your digital marketing in 2023
Digital marketing has grown in 2022, there’s no question. It’s estimated that 66% of retail businesses increased their digital marketing budgets in 2022. However, throwing money at your digital marketing can only take you so far, and it definitely doesn’t guarantee...

How many SEO keywords should I use for superb content?
As with other questions related to search engine optimization (SEO), the bottom-line answer isn’t very satisfying. The answer is it depends. However, in general, a piece of SEO content should contain at least one keyword or phrase. It should also contain several...

3 positive effects SEO can have for a small business in Tampa, FL
Your small business in Tampa, Florida, survived the pandemic. It’s surviving the current inflation spike and hurricanes, too. However, you’re ready to take steps to push your business beyond mere survival and into a state of consistent, measurable growth. If all that...
The top 3 benefits businesses should get from SEO keyword research services
Think about the times in your life when a word or phrase resonated...
2 factors to consider before starting landing page A/B testing
Making changes to your website is a double-edged sword. On the one...
3 questions you and a user experience consultant must answer
Marketing without a focus on user experience (UX) and user interface...
Boost your site’s UX optimization with these 4 SEO tips
Search engine optimization (SEO) and user experience (UX)...
What is the ultimate goal of any public relations effort?
The ultimate goal of any public relations effort is to make brands...
Sales funnel conversions rates you want to see (and ones you don’t)
Sales funnel conversion rates are one of the terms that marketing...
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